Banking customers are exploring more and more advanced online features and seem to be getting quite comfortable with hybrid interaction models. Thereupon, the variety and possibilities are virtually endless when combining the knowledge and expertise of a trusted advisor with the power of new technologies – such as Conversational or Open Banking.
Rich, high-quality conversations with customers are thus powered by a more personal service where both digital and human interactions are fuelled by technology to ensure each experience is relevant, tailored and adds value.
However, each customer journey is composed of a unique set of touchpoints that must be designed to optimize customer convenience and satisfaction at any time.
As finding the right fit may prove difficult for some financial institutions, we would like to share some insights to help you get a clearer view on the rationales for change and wealth of opportunity on the horizon.
- Recent market developments: rationales for change and new interaction models
- Channels usage and specificities: mapping touchpoints to customer needs
- Channels integration and combination: filling the experience gap(s) with technology
Download the Whitepaper
Fill in your details in the form and download a free copy of the whitepaper 'Bridging human and digital experiences in banking’. This form collects your personal data so we can contact you in the near future, to see if there’s any way in which we can support you. By accepting our privicy policy, you agree that your personal data will be used for allowing you to download the aforementioned whitepaper.